As a top provider of technology for electronic payment transactions, Verifone contacted The Idea Marketing to create a corporate video that would showcase their broad array of products in an effort to increase demand.
By working with the marketing and sales department for Latin America, we created a bilingual corporate video showcasing their products: Ruby, Topaz, Sapphire, VX, MX and Nurit payment solutions. Our team was completely involved in the entire process, from writing scripts and recruiting talent to the production and post-production of the communication piece. The video included both 2D and 3D animation. The resulting campaign not only increased sales in Latin America but also won numerous Telly awards.